I was challenged to redesign the packaging for tattoo goo. The goal was to make the redesign feel like a distant cousin to the current packaging.
I aimed to design a package that provokes a a high quality feel but focused on the fundamental purpose of the product. Keeping tattoos healthy.
One aspect that I wanted to focus on within my design is the vibrant contrast of the packaging. I did this because consumers often look for these products for maintaining colors in their tattoos. Therefore became the focal point for my packaging redesign.