Index
00.
01.
02.
03.
04.
05.
06.
Information
Zeland Airlines
Tattoo Goo
Bridge Exploration
Belonging
US Dollar
Tornado Communication
   Evan Parker
00.Hi, I'm Evan Parker — a graphic designer passionate about creating thoughtful, visually engaging work that connects people and ideas.

I'm currently a third year student studying Graphic Design at the Herberger Institute for Design and the Arts at Arizona State University. Here I’ve developed a strong foundation in design principles such as typography, layout, color theory, form making and design history.

Whether it’s print work, brand identity, digital campaigns, or editorial layouts, I approach each project with curiosity, intent, and a drive to solve problems through design. I believe that through intentional design, designers have the ability to change the world.

My work is rooted in research, guided by strategy, and brought to life through bold visuals and intentional detail. Take a look at some of my recent projects below.


Evan Parker
emparke5@asu.edu
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01.Zeland Airlines

Letter Number Project
GRA 321

Professors:
Brandon Lin
Alfred C. Sanft
Meryl Pritchett



Brief
I was set to create a brand identity based on a randomly selected number and letter combination.

I had been given "Z, 3".

I created a brand called Zeland Airlines - A commercial airline focused on freedom of travel and the unforgettable moments that comes with it.



Images
02.Tattoo Goo

Packaging Redesign
GRA 361

Professors:
Katie Ireland
McCall Barger
Lisa Peña



Brief
I was challenged to redesign the packaging for tattoo goo. The goal was to make the redesign feel like a distant cousin to the current packaging.

I aimed to design a package that provokes a a high quality feel but focused on the fundamental purpose of the product. Keeping tattoos healthy.

One aspect that I wanted to focus on within my design is the vibrant contrast of the packaging. I did this because consumers often look for these products for maintaining colors in their tattoos. Therefore became the focal point for my packaging redesign.  



Images
03.Bridge Exploration

Typography Booklet
GRA 322

Professors:
Brandon Lin
Alfred C. Sanft
Meryl Pritchett



Brief
This exercise was aimed to test my ability to manipulate text and layout to match the chosen subject matter. I chose bridges due to my fascination of architecure and graphic design as a multidisciplinary study and how interwoven the two are.

I explored layouts and type treatment to further understand type and layout. I researched what infastructure matches the type treatment and layouts that worked best. 

After integrating the subject matter, I pushed the type treatment and images further. Using line continuation, type treatment and value I was able to achieve spreads that communicate the subject matter.


Images
04.Belonging

Program Book
GRA 322

Professors:
Brandon Lin
Alfred C. Sanft
Meryl Pritchett



Brief
This content of this book contains all of my projects from second and third year from the graphic design program. This project aims to showcase my typographic and layout skills while going through the process of a large scale print project.

I explored front matter systems to communicate seamlessly through front cover, inside front cover, table of contents, class heading, project heading, project spreads, final project spreads, and the colophon. 

This project taught me the process that is needed for a large scale print project and the attention to detail that is required for a project like this. 
  

Images
05.US Dollar

Currency Redesign
GRA 362

Professors:
Katie Ireland
McCall Barger
Lisa Peña
Nate Finden



Brief
This project aims to redesign the us dollar while telling a story from front to back. The story must relate to the US and each denomination must contain all important information found on the current currency.

I designed a story about native american tribes and important figures from the tribes history. On the front of my redesign I focused on patterns and flowers from that specific tribe and implemented it within my design. On the back of my redesign I focused on showcasing the beauty of the land.

My redesign was inspired by the swiss and mexican currency.



Images
06.Tornado Communication

Calendar Project
GRA 223

Professor:
Brandon Lin



Brief
The goal of this project is to layout a calendar with the intent to further grow typographically and skills in layouts. This project was largely focused on communication through type treatment.

My calendar was designed to communicate the number, size, strength, duration and destruction of tornados in Wisconsin on specific days.

I designed with constraints to learn and understand designing with restraint.



Images